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ARA Taps Moiseyev for New CMO Role

ARLINGTON, VA – In the midst of its rapidly growing array of education, conference, and media offerings, the American Retirement Association is pleased to announce that industry marketing veteran Daniella Moiseyev will join the organization in the newly established role of Chief Marketing Officer, effective September 10.

Moiseyev was previously the Retirement Segment Marketing Leader in U.S. Intermediaries, a division of T. Rowe Price, where she spent the past five years. While there she headed the overall marketing strategy for the firm’s DCIO (defined contribution investment only) and variable annuity business lines, managing a significant marketing and sponsorship budget. Prior to joining the firm in 2013, Daniella was the Retirement Segment Marketing Manager for RidgeWorth Investments in Atlanta, GA, and before that, she spent 11 years at Prudential Investments in various roles supporting institutional clients. She has served on the board of directors of the Women in Pensions Network (WiPN), and has been on the steering committee of the NAPA 401(k) Summit, the nation’s retirement plan advisor convention.

Over the past five years, the American Retirement Association – the nation’s premier association of retirement plan professionals – has experienced tremendous growth in its industry-leading conferences, wide range of professional education and credentialing opportunities for retirement plan professionals, and its advocacy efforts on behalf of the nation’s private retirement system.

“The ARA team has enjoyed interacting with Daniella as a committee volunteer over the past several years, and we are thrilled to add her energy, enthusiasm, industry and marketing expertise to help shape the future of the organization”, noted Brian H. Graff, Esq., CEO of the American Retirement Association.

“It’s been exciting to see the impact that the ARA has had over the past several years,” said Moiseyev. “I’m looking forward to being part of such a dynamic organization, and to helping broaden its impact and contributions in the future.”

Media Contact: Nevin E. Adams, JD, Chief Content Officer, (703) 516-9300 Ext. 114, NAdams@usaretirement.org